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The Original Guerrilla

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Testimonials from companies and organizations who have sponsored Guerrilla Marketing seminars.

We are growing geometrically using Guerrilla Marketing methods. We have developed the leading "outsourcing" company in Venezuela with more than 200 salespeople in various cities throughout the country.

Igor Zambrano, President, Sales Solutions, Caracas, Venezuela

What I learned in Steve Savage's seminars helped me set up a business and grow from zero to $2 million dollars in two years.

Arturo Hotton, President, IFS Argentina, Buenos Aires, Argentina

The seminar was a huge help for our company. Our marketing managers and sales managers returned with many ideas that we are putting in practice. Our telemarketing representatives have improved their scripts and their methods of communicating with our clients.

Tomás Fortson, President, Xiadani, Querétaro, Mexico

We liked your examples of how to design a catalog, a logo, a theme and an identity for the company. We also deepened our understanding of telemarketing, direct mail and other forms of direct response marketing.

Jesús Ramos, President, Laboratorio Somar Impresor, Mexico City, Mexico

You completely fulfilled your objective of showing the small and medium-sized businesses how to do their marketing in simple, powerful and efficient ways. Thanks for the illustrations, the examples and your clear, entertaining and energetic presentation.

Guitze Messina, President, Octagon International, Dominican Republic

The main thing we learned was the correct use of direct communication, the use of color and the cycle of contacts with our prospects.

Fernando Despradel, President, Alarma 24, Dominican Republic

The Guerrilla Marketing seminar sponsored by Oregon First Bank was a huge success! More than 220 people attended. Our bank was very pleased with the results because we received business from the participants as well as various referrals. The quality of the material was excellent.

Terry Polyak, Oregon First Bank, Seattle, Washington

Thanks to you for helping make the conference a tremendous success. Your presentation was both entertaining and very educational. Many Edmonton Guerrillas were born on March 16. One participant told me that the registration fee paid to see you was "the best investment Iâve ever made in my business."

Lynne Fisher, Management Development Officer,
Federal Business Development Bank, Edmonton, Alberta, Canada

A veritable plum pudding of marketing techniques and secrets.

Los Angeles Times

After Guerrilla Marketing became a best seller, the series took on a life of its own·irrevocably tied in with the unconventional, non-textbook and practical wisdom of guerrilla business practices for small and medium-sized businesses.

Home Office Computing

Your Guerrilla Marketing talk was definitely the highlight of our seminar schedule.

David Scroggy, Director, Comic Book Expo

Slam Dunk! Without exception, every person who attended our seminar said it was well worth his or her time.

Julie LoPresti, Advertising Manager, Pacific Bell

As always, you were entertaining, informative and energetic.

Joyce Schlose, Management Education Manager, Greater Denver Chamber of Commerce

We have received a great deal of positive feedback, and by all standards the Conference was an overwhelming hit — the best one yet.

Scott Rothschild, Manager, The Annual Catalog Conference and Exhibition

Your contribution to our Quality Learning Series is greatly appreciated.

Lisa Finley, Marketing Coordinator, US Chamber of Commerce

Your presentation was the absolute hit of the weekend. You gave us concise, practical ideas to implement directly. Virtually all of them were applicable and affordable. Our franchisees are now committed guerrillas.

David Wilkey, Marketing Director, Postal Annex

Your speech at Entrepreneur's Day was great! Your style and delivery was excellent and I heard many young entrepreneurs talk about the impact it made.

John Thorne, Chairman, Carnegie Mellon Center for Entrepreneurship

 

 


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